I have heard a lot recently about the value of adding video to your website home page – as you know I have been keen on clients using video for at least a couple of years – for its intrinsic value as a good way to get information across – although as you see we don’t have it – but some really useful videos are in the pipeline as soon as I can face the camera!
Now it seems Google has caught up and I found this this blog piece http://blogs.forrester.com/interactive_marketing/2009/01/the-easiest-way.html which gives SEO figures to show you have about a 50 times better chance of your website getting to page 1 with a video than without.
That’s the sort of odds I like:^)
Interesting too that the “advanced” SEO he talks about are exactly the sort of things we are doing all the time!